Boys, there ain't no free lunches in this country. And don't go spending your whole life commiserating that you got the raw deals. You've got to say, ''I think that if I keep working at this and want it bad enough I can have it.'' It's called perseverance.

Lee Iacocca
1924-, American Businessman, Former CEO of Chrysler
more famous quotes

Google’s 10 Year Shopping Spree!

I’ve decided to zap that infa­mous post where one apol­o­gizes and tries to explain with some lame ass excuse why they’ve been absent from their blog the last cou­ple of months. Why? Because:

1).  If I were to tell you that I’ve been super busy and over­whelmed with work, it would be hard for you to believe; after all, every­one can spare those measly few hours a week to devote them­selves to some­thing they love. And I do love writ­ing in nittyGriddy :) !

2).  If I were to tell you that I’ve been trav­el­ling and on vaca­tion, you’d either want to kill me for tak­ing a 3 months long leave of absence to tan in the siz­zling Mediter­ranean sun or won­der who the hell takes 3 months off from work?!

And 3). If I were to tell you that an impor­tant fam­ily mat­ter came up that I had to take care of, you’d won­der what it was and if every­thing was okay; so if you are won­der­ing now, “yes, every­thing is just fine, thank you!”

So, I fig­ured I would just skip that whole “I’m sorry for not updat­ing in a while” thing (for what­ever valid rea­son I may have) and pre­sume that YOU (my awe­some read­ers and sup­port­ers) will just give me the ben­e­fit of the doubt and for­give me all the same :) !

First off and on a per­sonal note — today, August 27th,  is my very young Mom’s Bday! A big shout out to you Mommy Dear­est. Thank you for being an incred­i­ble mother and friend. You are the per­son that I aspire to become one day. I love you and I wish you all the best that this life and world have to offer!

With that said and out of the way, I’m back and I want to share this pretty cool info­graphic with you today!

This fan­tas­tic data-driven info­graphic by Jess Bach­man (from Scores.org) is enti­tled “Google’s Acqui­si­tion Appetite”.  It visu­ally depicts Google’s vig­or­ous acqui­si­tions and invest­ments over the last 10 years. As you can see, there aren’t many months were Google wasn’t buy­ing some­thing or other! Since the image is self-explanatory, there isn’t much else to say except for “Bon Appetit Google!”

Scroll over texts and images for Image Zoomer or click here to view the full size version.



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Waze: A Social Mobile App with Real-Time Traffic Updates

I recently came across this fan­tas­tic lit­tle appli­ca­tion which is sure to give Tom­Tom and oth­ers a good run for their money!

Waze is a free social mobile appli­ca­tion that pro­vides real-time maps and turn-by-turn nav­i­ga­tion based on the cur­rent con­di­tions of the road. It enables dri­vers to build and use live maps and traf­fic updates. Since it’s 100% pow­ered by peo­ple dri­vers, the more users there are in your area, the more infor­ma­tion you’ll get.  As to what it does…simple: Waze uti­lizes infor­ma­tion from peo­ple that are already on the road in order to help you reach your des­ti­na­tion the quick­est way possible.

Waze is com­pat­i­ble with a num­ber of mobile devices and oper­at­ing sys­tems, such as:

  • iPhone (OS 3.0 or higher)
  • Any Android based phone
  • Win­dows Mobile (OS 6.0, 6.1, or 6.5)
  • Sym­bian
  • Black­berry (com­ing soon)

How­ever, in order for the appli­ca­tion to work prop­erly, you must have an inter­nal GPS antenna as well as an active data con­nec­tion (plan). You can fol­low Waze’s blog to learn about the lat­est iPhone ver­sion and other updates, or you can visit their FAQ sec­tion for more gen­eral infor­ma­tion and tech­ni­cal sup­port. In the mean­time, I sug­gest you go ahead and watch the super use­ful video guide pro­vided below to see what this whole new “Waze craze” is all about!

See­ing that it’s not yet avail­able for Black­berry, I haven’t had the chance to give it a try. But, I’m def­i­nitely look­ing for­ward to using it and get­ting some live and accu­rate traf­fic info for the bustling streets of Beirut City!

Is any­one already using Waze? Post your comments.

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Twitter “No-No’s”: To Tweet & Not to Tweet!

HEAD’S UP: This is a long post! So if you’re not in the mood for read­ing pretty cool advice regard­ing Twit­ter and my expe­ri­ence with it so far, then you may want to stop read­ing after this sen­tence. Still here? I’m gonna’ go with YES! Now, if you’re curi­ous and have some time to spare, then go ahead and con­tinue cause you never know — you may actu­ally like or agree with what I have to share.

image credit: www.binoyxj.com

In all hon­esty, when I first joined Twit­ter, I had it set up so that it would sim­ply be a way for my blog posts to auto­mat­i­cally be sent to my feed. I didn’t really get what was so inter­est­ing about all these ‘tweo­ple’ chat­ting away and shar­ing ran­dom stuff — at least, that’s how I first saw it. But in the last few weeks, I’ve learned oth­er­wise. I have spent more time on the awe­some micro-blogging giant and have real­ized that it’s so much more than shame­less self-promotion. I’ve come to under­stand the actual pur­pose of Twit­ter and what it can do when used properly.

Twit­ter and me…

I’ve become a much more active Twit­terer now — in the sense that I now Tweet, Retweet, use Hash­tags (#), DM, @reply, #FF… I even have some Saved Searches and have been added to sev­eral inter­est­ing lists by fel­low Tweet­ers. I’ve seen the pos­i­tive effect it has had on the level of inter­ac­tiv­ity from peers, the qual­ity of fol­low­ers that I’ve gained (& aspire to con­tinue gain­ing) and the traf­fic on my blog.  In doing so, I’ve come across and inter­acted with some fan­tas­tic Social Media experts, enthu­si­asts, fans, gurus… which I now fol­low (who also some­times fol­low me).

Call me a new­bie or old fash­ioned, but I actu­ally take the time to read every post I Retweet. Yes, it’s time con­sum­ing, but I’m curi­ous and inter­ested in accu­mu­lat­ing as much knowl­edge as I can — plus, I believe that’s the way it should be when it comes to retweet­ing a post — unless if it’s just a sim­ple mes­sage with­out any links. After all, I want to know what mes­sage it is I’m help­ing to spread!

I’ve also noticed that peo­ple can be respon­sive to your actions and appre­cia­tive of your sup­port in spread­ing their word. It’s some­times even an incen­tive for them to rec­i­p­ro­cate the ges­ture. And of course, I’ve learned and enjoy to do just that. When some­one takes the time to Retweet one of my Tweets, I @mention them to say thank you. And I usu­ally try doing so the same day if pos­si­ble — actu­ally within a cou­ple hours — because let’s face it, with the amount of Tweets that are posted, they can even­tu­ally for­get what Tweet you’re referring to.

I also reply to non-automated, per­son­al­ized (or what seem to be) DM’s. If some­one has taken the time to con­tact me about some­thing, then I think it’s only polite to do the same and reply. Yes­ter­day, while vis­it­ing a well known and reputed blog (not to name names but a pretty big Social Media one), I came across a typo they had made in writ­ing the name of another hugely famous site. Luck­ily for me, that per­son is fol­low­ing me back so I was able to send them a DM noti­fy­ing them of the error in an appro­pri­ate and friendly man­ner. They nicely replied thank­ing me for bring­ing it to their atten­tion and imme­di­ately fixed it. This may sound like a silly lit­tle story but it did ini­ti­ate some kind of per­sonal inter­ac­tion and it proved to me that Twit­ter ‘hot­shots’ (and I mean that in a good way) will also take the time to reply.

Fol­low me, I fol­low you?

I don’t auto­mat­i­cally fol­low peo­ple who fol­low me and I don’t have auto­mated DM or Tweet­ing ser­vices. I per­son­ally write every­thing and try per­son­al­iz­ing each mes­sage while I’m at it. I have learned that peo­ple are more respon­sive when they know a pri­vate mes­sage is directed at them and not at a gazil­lion other peo­ple as well. It might just be that it’s still easy for me to do that since I don’t have a mil­lion fol­low­ers and I don’t fol­low a mil­lion peo­ple. Actu­ally, I have no inten­tion of accu­mu­lat­ing that many Twit­ter­ers on my fol­low list [although I’m sure it can be a nice ego boost to see a num­ber like that fol­low­ing you :) ]. I truly believe that it’s not about the quan­tity but about the qual­ity of fol­low­ers you have. There­fore, for every per­son that fol­lows me, I actu­ally open their pro­file and their site if they have one and see what they’re about and what they’re Tweet­ing [which means — it’s gen­er­ally nice for me to see some kind of infor­ma­tion in the pro­file]. I also try to find and read an inter­est­ing post of theirs that I can in turn share with my own list (an ongo­ing process that I choose to engage in).

I don’t mean to sound arro­gant or as the “All Mighty Twit­terer Scan­ner” in any way; quite the con­trary. I’m look­ing to learn and inter­act in a friendly and pro­fes­sional way with real and like-minded indi­vid­u­als. I want to find peo­ple that share sim­i­lar Social Media (and other) inter­ests and that have insight­ful expe­ri­ences and com­ments to share; those that have been in their respec­tive field a while, those that are active, those that are will­ing to com­mu­ni­cate with both the “somebody’s” and the “nobody’s” of the Twit­ter­sphere. Believe it or not, this is com­ing from some­one who’s not a big fan of inter­act­ing online with peo­ple she doesn’t know. For Pete’s sake [old school expres­sion, I know :) ], I don’t even accept or reply to pri­vate mes­sages from peo­ple I don’t know on my per­sonal Face­book account. Actu­ally, until my nit­ty­Griddy “Like” page, I had never writ­ten or replied to some­one on a pub­lic wall!

image credit & design by: www.luclatulippe.com

Wait…I’m get­ting to the point!

I ini­tially meant for my open­ing para­graph to be no more than a few lines, but as usual, I got a bit car­ried away and there­fore went back and included my lit­tle HEAD’S UP note:-). Please under­stand that by no means do I claim to be a Social Media expert — or any other expert for that mat­ter. I’m just an enthu­si­ast with a pas­sion for writ­ing and learn­ing. Being an expert would mean I have noth­ing more to learn, and that is surely not the case — for any­one! I love to take in new things and the fact that I do, is what enabled me to write this some­what use­ful post.

What I mean to share or iden­tify in this loooong arti­cle, are the things peo­ple should refrain from Tweet­ing — or more pre­cisely the things they shouldn’t share and that I will most likely zap when read­ing my Twitt feed. Com­mon sense tells me what to tweet and not to tweet, so I won’t get into the “Do-Do’s” of Twit­ter, since I’ve pretty much just told you in the last few paragraphs.

Again, everyone’s enti­tled to their own opin­ion and free to tweet away what they want. So this may just be a per­sonal vent­ing space or it could turn out to have some pretty use­ful gen­eral tips. Either way, I’ve come to real­ize that after read­ing a few sim­i­lar “What Not to Tweet” type posts, that I’m not too far off from what Social Media espe­cially Twit­ter connoisseur’s, also sug­gest not to do.

On that note…

Here’s my list of Twit­ter “No-No’s”!

Note: I’ve decided to spare you and keep these nice and short and straight to the point. Because if you’ve got­ten this far, then I think you’ve had your dosage of nit­ty­Griddy read­ing for the day :) .

image credit: www.projecter.de

1. Don’t OVERTWEET by telling us your every move:

Sce­nario 1:

@nobody: On my way to the kitchen to eat dinner!

@nobody: Eat­ing din­ner and enjoy­ing yummy home cooked fries!

@nobody: Wow! Ate way too much, need to digest. Gonna’ go watch some TV!

Scene­rio 2:

@nobody: On my way to the store to buy groceries.

@nobody: Just bought the juici­est look­ing straw­ber­ries. Can’t wait to bla bla bla…

@nobody: OMG! I just bumped into Betsy at the store. Haven’t seen her in years. Hi @Betsy!

Per­son­ally, I’m not inter­ested in when and what you eat and what you bought. I’m happy for you that you’re eat­ing and shop­ping for food, but really…do I/we care? But, please do give my best to Betsy :) !

2. Don’t OVERSHARE:

@nobody: My boyfriend and I just broke up. I can’t believe he cheated on me!

@nobody: I’m really sick and have been throw­ing up all morning!

@nobody: My dog just took the biggest $!@% on the neighbor’s lawn!

Now how much of those things do I really want to know? My advice is call a friend and tell them all about it. Or bet­ter yet, post a sta­tus on Face­book since that’s what a lot of peo­ple seem to be doing and see how many reac­tions you get (sar­casm alert!).

3. Don’t have PERSONAL Conversations:

@nobody: Hey, @nobody2 — you there?

@nobody2: @nobody: Yes, hi, what’s up?

@nobody: @nobody2: Not much. What you up to? Did you go to work today?

@nobody2: @nobody: Yeah I did. OMG, have to tell you some­thing really funny. Check your DM!

Ok guys, you seem to know each other and share cer­tain things. Which would mean you either have each other’s phone num­bers or are on BBM. Please use either or. Hav­ing a full length back and forth per­sonal con­ver­sa­tion on Twit­ter is prob­a­bly not the best place. It may seem like an instant mes­sag­ing ser­vice but it’s not. But then again, what do I know?

4. Don’t try & TREND what’s not Trend-a-ble:

@nobody: I just ate the best pasta on the planet. #mashable

Regard­less of how good that pasta is, I sin­cerely doubt that it has any­thing to do with Pete Cashmore’s Social Media Guide. And try­ing to pass on your tweet as if it does, is really not cool and a mis­rep­re­sen­ta­tion. I don’t know how happy #mash­able fans that are fol­low­ing Trend­ing Top­ics will be to see your tweets.

5. Don’t AUTOTWEET or auto­mat­i­cally DM new followers:

If you need to set up an auto­mated tweet to send out a few mes­sages while you are oth­er­wise engaged, then it’s fine. But don’t auto­mate your entire feed to your account.  Peo­ple will take notice. Also, don’t auto­mat­i­cally DM your new fol­low­ers with a stan­dard mes­sage. It’s seen as spam and I for one, am much less likely to reply. If I’m not mis­taken, the whole point of Twit­ter is to be more per­son­ally involved and engag­ing. Want­ing to pro­mote your brand, prod­uct, site, whatever…is fine, but do so in a less bla­tant way so it doesn’t scream shame­less promotion.

6. Don’t WAIT days before @replying to someone:

If you’ve been car­ry­ing a con­ver­sa­tion of @replies, don’t wait a day or two between mes­sages. The prob­a­bil­ity is that by then, they will have for­got­ten what you were talk­ing about. Most peo­ple (includ­ing me) will expect a reply within a cou­ple hours max. I know this sounds a bit demand­ing and can be dif­fi­cult at times, but do try to abide by this “unwrit­ten” rule. Also, don’t for­get to use the appro­pri­ate Twit­ter ter­mi­nolo­gies (@, #, RT, etc.) so that they can receive and/or go back to find your messages.

7. Don’t use long ongo­ing MULTI-TWEETS:

@nobody: I was watch­ing this movie the other day and it hit me that I had com­pletely for­got­ten to go check the fridge to see if I still had enough but­ter to make…

@nobody: …my deli­cious choco­late cake for this awe­some party that I’m hav­ing at my place tomor­row night…

I think the 140 char­ac­ter rule is there for a rea­son. I know it can be annoy­ing some­times to fit every­thing in and I admit to using short­hand once in a while (although it’s also not usu­ally rec­om­mended as it can be con­fus­ing) but try your best to remain within that 140 limit. If you absolutely must then use an extra mes­sage. So far, I’ve been able to adjust to that — and as you can see from the amount of writ­ing on this post — it can pose a chal­lenge at times :) !

I’m sure there are quite a few more Twit­ter Don’ts but for now these should suffice.

Phew… that’s it folks! I can now leave you with this awe­some comic from the tal­ented Matthew Inman from The Oat­meal for a much fun­nier rep­re­sen­ta­tion of “Ten Things You Need to Stop Tweet­ing About”.

Do you have any other Twit­ter No-No’s? Post your comments.


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SeededBuzz: A Place to Promote Your Blog!

In gen­eral, there are 2 big ques­tions that blog­gers ask themselves.

  1. How can I pro­mote my blog?
  2. How can I mon­e­tize my blog?

And though the two are closely linked and often depen­dent on each other, there are many ways to do both.

There are a plethora of sites out there to help peo­ple pro­mote their blogs. Many of you may have heard of ones like Blo­gEn­gage, Entre­card or Adg­i­tize; not to men­tion the big play­ers like Tech­no­rati, Twit­ter, Face­book, Digg, Red­dit, StumbleUpon…although the con­cept is rather different.

Well, now we can add another blog pro­mo­tion site to the list. A few days ago, I came across SeededBuzz.com; a site whose mis­sion is to help blog­gers pro­mote them­selves. It’s a global online com­mu­nity of blog­gers that write good con­tent and that want their work to be read by a wider audi­ence — in turn grow­ing their net­work, blog traf­fic and pop­u­lar­ity on the net.

As explained in the About Us sec­tion of their site, “Seed­ed­Buzz is a com­mu­nity of blog­gers where mem­bers with sim­i­lar inter­ests and goals are con­nected with each other, con­tent ideas shared and rela­tion­ships formed. The ben­e­fit of these friend­ships and coop­er­a­tion is increased back­links, sub­scribers, fol­low­ers and rev­enue.” And as the name itself sug­gests, there are two parts or actions involved: the Seed and the related Buzz.

The con­cept is this:

Blog­gers can pro­mote their post by what are referred to as Seeds; sum­maries of a blog post that have been writ­ten about a topic that other blog­gers may like and in turn pick up and men­tion in a blog post of their own. The basic idea is that once they are inspired and even­tu­ally write a sim­i­lar post, they then insert a link back to the orig­i­nal post. And the blog­ger that has writ­ten about the Seed can sub­mit their post on the same page as the Seed that inspired them, under what is referred to as a Buzz.

I know it can sound a bit con­fus­ing at first, bu the con­cept is actu­ally really sim­ple. You plant a Seed; oth­ers see it; if they are inspired by it, they write some­thing relat­ing to it; they then link back to your post, and Buzz it!

The result: the more Seeds and Buzz, the more traf­fic and links to your site. Need­less to say what great PR this is for blog­gers. Sim­ply put, good blog­gers can cre­ate one heck of a Buzz for them­selves and others.

Accord­ing to a recent inter­view with The Blog Her­ald, Matt Roberts, founder of SeededBuzz.com, stated that his “moti­va­tion and inspi­ra­tion for Seed­ed­Buzz was sim­ply the real­iza­tion that start­ing and grow­ing a blog is not easy and most fail. Seed­ed­Buzz was cre­ated in response to this and is designed to make it much eas­ier for blog­gers to pro­mote them­selves by help­ing them to repli­cate the strate­gies and thought processes of really suc­cess­ful blogs.”

Although any­one can become a mem­ber of the Seed­ed­Buzz com­mu­nity, there is an appli­ca­tion process. All blogs will be reviewed before being accepted. This is done in order to ensure and main­tain real, high qual­ity con­tent that will inspire oth­ers to write. Mem­ber­ship is sub­scrip­tion  based, but is as low as $4.95 a month. A free 30 day trial is also avail­able with all the site’s fea­tures included in order to give blog­gers an actual feel of the site’s ben­e­fits and potentials.

For a more com­plete expla­na­tion of Seed­ed­Buzz and how it works, visit the About Us and FAQ sec­tions on their web­site. You can also watch this very help­ful 5 minute video which will get you on your way to Seed­ing and Buzzing in no time!

Are you a mem­ber of the Seed­ed­Buzz com­mu­nity? Post your comments.

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The Social Media Guru”: A F!@%# Awesome Animation!

I was directed to this hys­ter­i­cal video about Social Media by a fel­low Twit­terer. It was ani­mated using Xtranormal.com; a web­site ded­i­cated to help­ing any­one make a movie through text-to-speech — a rev­o­lu­tion­ary approach where you type some­thing (the script) and it’s turned into a movie.

The Social Media guy in the movie is “an amal­gam of a hun­dred dif­fer­ent half-assed guru-wannabes” that Free­lance Jour­nal­ist Markham Nolan, has encoun­tered online and in real life. Nolan orig­i­nally cre­ated this film to pitch to Ireland’s Small Firms Asso­ci­a­tion (SFA) but instead decided to release it for free on YouTube. Since its YouTube debut about 6 months ago, “The Social Media Guru” has been viewed over 157,000 times.

Get ready to hear a few laugh out loud lines like:

“We are so dumb that we don’t real­ize that using social media is as easy as piss­ing on a rock…”

“I’m a fuck­ing awe­some social media guru…”

“I’ll hook your Twit­ter to your Face­book and plug your blog feed into my reader. Then only if you’re good, I will ask my friends to fol­low you…”

“Have you even read my online inter­net blog? It’s mega awesome.”

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Name that Volcano!

I pre­sume that by now, the entire world has heard of the famous vol­cano in Ice­land that erupted leav­ing numer­ous Euro­pean air­ports closed and strand­ing peo­ple for days on end. But besides watch­ing the news and wait­ing for the vol­canic ash to pass, I don’t see much else we can do. Except maybe try and learn how to pro­nounce its name — Eyjaf­jal­la­jokull. As you can imag­ine, its posed quite the chal­lenge so far!

The video below, although use­ful, is quite funny. At the very begin­ning, it demon­strates the proper spelling and pro­nun­ci­a­tion of the word Eyjaf­jal­la­jokull — which till now I haven’t been able to repeat cor­rectly — but then again, I don’t have to :) ! Reporters how­ever, do…or at least they can try. Lis­ten to these news anchors from some of the world’s major news sta­tions attempt to pro­nounce the word as they cover the event.

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The Ugly Truths & Numbers Behind Infidelity

image credit: breakingthetape.com via marriagecounseling4u.com

A lit­tle over a month ago, I pub­lished an arti­cle called, “The Ulti­mate Cheat Sheet for Men”. It per­tained to infi­delity and the lit­tle tips (or par­tic­u­lar traits that women pos­sess) that often lead us to dis­cover when we are being cheated on. Although it was writ­ten in a rather humor­ous way, it did have a lot of truth to it. I also chose not to get into all the nitty-gritty details about why men and women cheat, but I did how­ever men­tion a few rea­sons which are con­sis­tent with the ones show­cased in the info­graphic below [see rea­sons here]. And though there are many rea­sons for why peo­ple cheat, some even more valid or under­stand­able (accept­able) than oth­ers, the cir­cum­stances unfor­tu­nately, will always be the same.

Infi­delity is quite com­mon — any­where and every­where! Actu­ally, that’s the under­state­ment of the year. Infi­delity is so com­mon that it’s almost become a norm in some parts of the world.

I live in a small coun­try and an even smaller city, where most peo­ple know each other. I’m sure you could think how great it must be to live in a “Cheers-like” envi­ron­ment. Sure, it has its perks, but it also has its downfalls.

You see — when most peo­ple hear of a cou­ple where one part­ner has been unfaith­ful, their usual response is one of shock or dis­may — some­thing like, “Oh no, how ter­ri­ble! Are you sure it’s true?” But in my sur­round­ings, the reac­tions are more like — “Sh**, you’re kid­ding, with who?” It’s not that we don’t ques­tion whether the “rumor” is true or not — of course we do — and we often auto­mat­i­cally defend and deny, espe­cially when we know who the alleged cheater is. But, it’s just that we’ve heard this story so many times with so many cou­ples, that we sup­pose or assume that there must be some truth to it. After all, the temp­ta­tion is always there, but some­how, giv­ing in to it, seems to reign these days!

Please don’t get me wrong, for I don’t mean to gen­er­al­ize and take for granted or belit­tle the sever­ity of the act — quite the con­trary! But the prob­a­bil­ity is that we know or have heard of the “other” per­son; we might have even hung out with that “other” per­son or maybe share mutual friends. It’s a small cir­cle — and peo­ple that stray tend to do so within or not to far from its’ area.

For these rea­sons and more, I can hon­estly say that I am no longer sur­prised or dumb­struck when I hear of another couple’s infi­deli­ties. Yes, I will always be shocked and find it sad, but though I hate to say it…being unfaith­ful here is almost like a trend — a very sorry and ugly one at that!

With­out fur­ther ado, or any more of my per­sonal views or rant­ing on the issue, I present you with this mouth-dropping yet real­is­tic info­graphic that I got via onlineschools.org.

Click here to see the full size version.

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Traffic Light Changer iPhone App!

The newly released Traf­fic Light Changer App devel­oped by Pat Flynn and Quoc Bui from LOLer Apps, allows you to turn traf­fic lights from red to green [while stopped at the light] using your iPhone or iPod Touch — in turn giv­ing you com­plete con­trol of intersections.

Here’s how it works:

The appli­ca­tion trans­mits a sig­nal that trig­gers a pre­emp­tive sen­sor on the traf­fic light. Often referred to as a MIRT (Mobile Infrared Trans­mit­ter) it is usu­ally used by emer­gency (such as ambu­lances) and police vehi­cles only. In order for it to work, sim­ply turn on the appli­ca­tion and point your device at the traf­fic light box which is gen­er­ally found on top of the traf­fic light. Once your aim is set, all you need to do is press “Trans­mit Sig­nal”, and the road is all yours!

IS THIS FOR REAL? Of course not!!! Do you seri­ously think Apple or any fed­eral author­ity would approve an appli­ca­tion that would cause com­plete and utter may­hem in the streets? Seri­ously folks! There is no trans­mit­ting of any sig­nals what­so­ever and if the light does turn green while you’re point­ing at it, then it’s purely coincidental!

How­ever, if timed cor­rectly, you could actu­ally make it look like it was you who changed the lights and fool your fam­ily and friends :) ! A bit child­ish — I know — but it could be fun the first few times.

To see a pre­view and down­load this fun app for free, visit the iTunes App Store.

To remain up-to-date with LOLer Apps lat­est appli­ca­tions, you can visit their web­site or fol­low them on Twit­ter.

[image credit: iTunes App Store]

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Dribbble: The New “It” Hangout & Sharing Space for Designers

Before any­thing else:

In case you’re won­der­ing whether the 3rd “b” in the title is a typo, let me assure you — it’s not! It’s just the way Dribb­ble cre­ators, Rich Thor­nett and Dan Ceder­holm from Sim­pleBits wanted to spell the word. Okay, now that that’s out of the way, let’s move on to what Dribb­ble actu­ally is!

Accord­ing to the site’s FAQ, Dribb­ble is: “show and tell for design­ers, devel­op­ers and other cre­atives. Mem­bers share sneak peeks of their work as “shots” — small screen­shots of the designs and appli­ca­tions they are work­ing on. It’s also a place to talk design, give and receive feed­back and iter­ate toward bet­ter work.”

Dribb­ble, as the name implies, uses bas­ket­ball analo­gies for the diverse actions or activ­i­ties that its’ mem­bers can do. For exam­ple, mem­bers are referred to as “play­ers”; uploaded designs are called “shots”; to “draft” some­one means to invite them…

Here’s how Dribb­ble works:

Play­ers of this cre­ative com­mu­nity upload small screen­shots (300 x 400 pix­els max) of their work in progress — such as web and logo designs, typog­ra­phy exper­i­ments, ani­ma­tions, sketches and so forth. These shots, which are lim­ited to 24 per month for each player, are cat­e­go­rized by tags in order to sim­plify and fil­ter the search process. Play­ers can also fol­low other play­ers (Twit­ter style), whose work they can either like, link to, tweet or rebound to show a pro­gres­sion of work.

[image credit: SimpleBits]

Although Dribb­ble mem­ber­ship is free, it is avail­able by invi­ta­tion only (a con­cept sim­i­lar to that of asmall­world). In an effort to main­tain high qual­ity design work and pre­serve the ethos of Dribb­ble, a per­son must be drafted by an exist­ing player. If you’re inter­ested in join­ing this net­work of tal­ented and elite cre­atives [where well known design­ers such as Jason Santa Maria, Doug Bow­man, Jef­frey Zeld­man, Shaun Inman, Dan Ceder­holm, Veerle Pieters and more are present] keep your eyes open or more like glued to your social graph. For as the com­pany itself advises, “we rou­tinely issue invites to exist­ing mem­bers. When this hap­pens, mem­bers often announce on Twit­ter that they are look­ing for folks to draft. If you’re inter­ested, be sure to have a URL handy to show off some of your work.”

Are you a designer or devel­oper? Is Dribb­ble some­thing you would be inter­ested in? Post your comments.


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18 Great Books on Social Media (Part 3)

To all you social media fans…Part 3 — the last part of my ongo­ing arti­cle “18 Great Books on Social Media” [see Part 1 and Part 2] is here! If you’ve been fol­low­ing these posts, you will recall that in Part 1 I men­tioned that there are well over 100 books that have been writ­ten on the sub­ject of social media. There­fore, if you know of any oth­ers, please feel free to add on to this short yet wor­thy list and if you’ve read any of the ones men­tioned (or not), I would love to hear your take on them.

[Books 13 to 18]

13. Crush It!

In “Crush It”, Gary Vayn­er­chuk shows how any­one can build a career around what they’re pas­sion­ate about. He also deliv­ers both high-level and plat­form spe­cific strat­egy and analy­sis, allow­ing you to take advan­tage of the cur­rent busi­ness envi­ron­ment while prepar­ing you to suc­ceed as it changes and evolves.

By com­bin­ing prac­ti­cal analy­sis and strat­egy with the same pas­sion and humor that’s made Gary one of the most in demand keynote speak­ers in the U.S. as well as net­work television’s go to wine expert, “Crush It” is essen­tial read­ing for any­one who wants to under­stand and har­ness the future of busi­ness and work.

By read­ing “Crush It”, you will learn things like:

  • Why social media has evened the play­ing field, destroy­ing the “gate-keepers” who had pre­vi­ously dic­tated the dis­tri­b­u­tion of content.
  • How to build an online busi­ness around your pas­sion with­out quit­ting your day job.
  • Why Twit­ter and Face­book are just tools and not a social media strategy.
  • How to take advan­tage of the half-billion dol­lars in adver­tis­ing that are mov­ing to the internet
  • Why sto­ry­telling is the most impor­tant busi­ness con­cept in the cur­rent marketplace

You can buy this book on Ama­zon for $13.59 or less.

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14. Mar­ket­ing to the Social Web (2nd Edition)

“Mar­ket­ing to the Social Web” is an updated and expanded ver­sion of the pop­u­lar guide to social media for the busi­ness community.

Mar­keters must look to the Web for new ways of find­ing cus­tomers and com­mu­ni­cat­ing with them, rather than at them. From Face­book and YouTube to blogs and Twitter-ing, social media on the Inter­net is the most promis­ing new way to reach cus­tomers. “Mar­ket­ing to the Social Web” (Sec­ond Edi­tion) helps mar­keters and their com­pa­nies under­stand how to engage cus­tomers, build cus­tomer com­mu­ni­ties, and max­i­mize prof­its in a time of mar­ket­ing con­fu­sion. Author and social media guru Larry Weber describes newly avail­able tools and plat­forms and shows you how to apply them to see imme­di­ate results and growth.

Rather than broad­cast mes­sages to audi­ences, savvy mar­keters should encour­age par­tic­i­pa­tion in social net­works to which peo­ple want to belong, where dia­logue with cus­tomers, and between cus­tomers, can flour­ish. Net­work­ing sites like MySpace, Face­book and even Flickr are the per­fect forums for this dia­log; this book shows you how to tap into this new media.

Mar­ket­ing and Pub­lic Rela­tions expert, Larry Web­ber, presents an excep­tional oppor­tu­nity to use these new tools and mod­els to reach new mar­kets, even in today’s frag­mented media environment.

You can buy this book on Ama­zon for $17.96 or less.

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15. Secrets of Social Media Marketing

“Secrets of Social Media Mar­ket­ing” is a hand­book for mar­keters and busi­ness own­ers to use in decid­ing how to employ the new social media for online mar­ket­ing. Social media has quickly moved from the periph­ery of mar­ket­ing into the fore­front, but this is a new and quickly-evolving field and there are few estab­lished for­mu­las for suc­cess. Build­ing on the lessons set out in Gillin’s acclaimed and oft-reviewed “The New Influ­encers: A Marketer’s Guide to the New Social Media”, this book pro­vides prac­ti­cal advice on strat­egy, tools, and tac­tics. It is a hands-on man­ual that will edu­cate mar­keters on how to extend their brands, gen­er­ate leads, and engage cus­tomer com­mu­ni­ties using online tools.

You can buy this book on Ama­zon for $10.85 or less.

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16. The Whuffie Factor

“The Whuffie fac­tor” catches the crest of Web 2.0 and shows how any busi­ness can har­ness its power by increas­ing whuffie, the store of social cap­i­tal that is the cur­rency of the dig­i­tal world.

Every­one knows about blogs and social net­works such as Face­book and Twit­ter, and has heard about some­one who has used them to grow a huge cus­tomer base. Every­one wants to be hands-on, grass­roots, and inter­ac­tive, but what does this mean? And more to the point, how do you do it?

While “The Whuffie Fac­tor” will tra­verse the land­scape of Web 2.0 and show how to become a player, it is not just another book about online mar­ket­ing. The book pro­vides busi­ness peo­ple with a strate­gic map and spe­cific tac­tics for the con­stantly evolv­ing, elu­sive, and, to some, strange world of on line com­mu­ni­ties. By con­nect­ing with your cus­tomers through com­mu­nity inter­ac­tion, you’ll raise your social cap­i­tal, cre­ate demand, and sell more prod­uct. Con­sumer loy­alty is a direct result of whuffie. With great sto­ries of online busi­ness suc­cesses and cau­tion­ary tales of major mis­steps, Tara Hunt reveals how social net­work­ing has more influ­ence over buy­ing deci­sions than any other mar­ket­ing tool and how your busi­ness can tap into the vast world of Web 2.0 to build an unshak­able foun­da­tion for 21st century-style online success.

You can buy this book on Ama­zon for $16.50 or less.

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17. The New Rules of Mar­ket­ing and PR

“The New Rules of Mar­ket­ing and PR shows you how to lever­age the poten­tial that Web-based com­mu­ni­ca­tion offers your busi­ness. Finally, you can speak directly to cus­tomers and buy­ers, estab­lish­ing a per­sonal link with the peo­ple who make your busi­ness work.

This new sec­ond edi­tion paper­back keeps you up-to-date on the lat­est trends:

  • New case stud­ies and cur­rent exam­ples are included to illus­trate the very lat­est in mar­ket­ing and PR trends
  • Com­pletely updated to reflect the lat­est mar­ket­ing and PR tech­niques using social media sites such as Twit­ter, Face­book and YouTube
  • Includes a step-by-step action plan for har­ness­ing the power of the Inter­net to com­mu­ni­cate directly with buy­ers, increase sales and raise online visibility

The 2nd edi­tion of the “The New Rules of Mar­ket­ing and PRgives you all the infor­ma­tion you need to craft pow­er­ful and effec­tive mar­ket­ing mes­sages and get them to the right peo­ple at the right moment-at a frac­tion of the price of a tra­di­tional mar­ket­ing campaign.

You can buy this book on Ama­zon for $10.96 or less.

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18. A Sur­vival Guide to Social Media and Web 2.0 Optimization

It’s no secret that the future of the Inter­net is the Social Web, and that the future is this very instant. Mil­lions of peo­ple and busi­nesses are inter­act­ing, shar­ing, and col­lab­o­rat­ing on social net­work­ing sites, media com­mu­ni­ties, social book­mark­ing sites, blogs and more.

“A Sur­vival Guide to Social Media and Web 2.0 Opti­miza­tion” will show you how to use the tools of Web 2.0 to build a suc­cess­ful Web pres­ence. From Squidoo to YouTube, Face­book to Word­Press, wikis to wid­gets, blogs to RSS feeds, busi­ness own­ers, authors, pub­lish­ers, stu­dents, PR and mar­ket­ing pro­fes­sion­als can learn to apply and inte­grate these tools by them­selves. Gone are the days of rely­ing on Web devel­op­ers! This book arms you with the nuts and bolts of the new, open-source Inter­net through hands-on, real-world exam­ples. And, the com­pan­ion CD is packed with links to other resources, direc­to­ries of social web­sites and fil­l­able forms and work­sheets to help you map your strategy.

You can buy this book on Ama­zon for $16.47 or less.

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*Note: The descrip­tions that are under each book cover have been taken from the orig­i­nal sites or authors and have been slightly modified/reworded.

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Boys Will Be Girls!

@aplusk says A+ for this kool video made by the Har­vard Sail­ing Team! And no, they are not affil­i­ated with the promi­nent uni­ver­sity or its’ sail­ing team in any way. HST is a NYC based sketch com­edy group whose sin­gu­lar vision and style have set it apart from other sketch groups in the area (accord­ing to Time Out NY). Their humor­ous videos have been fea­tured on well known sites such as Cracked.com and CollegeHumor.com.

Boys Will Be Girls was pro­duced by the award-winning pro­duc­tion com­pany Untucked Films. Its’ title pretty much says it all; boys act­ing and talk­ing like girls.

Watch this com­i­cal par­ody of these 4 guys hang­ing out and com­mu­ni­cat­ing with each other the way typ­i­cal girls might…well, def­i­nitely not all, but at least some!

YouTube Preview Image

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18 Great Books on Social Media (Part 2)

This post is a con­tin­u­a­tion of 18 Great Books on Social Media (Part 1). As was pre­vi­ously men­tioned, the arti­cle has been divided into 3 sec­tions in order not to pub­lish a mile long post :) ! Fur­ther­more, I have tried to include only those books that have been pub­lished within the last 2 years. See­ing how quickly the social media world is evolv­ing, I wanted the infor­ma­tion and data to be as recent as pos­si­ble — as it is, one year old data in this indus­try could already be con­sid­ered as being out-of-date. Regard­less, they are all good ref­er­ences by experts in the field.

[Books 7 to 12]

7. Twit­ter Power: How to Dom­i­nate Your Mar­ket One Tweet at a Time

In “Twit­ter Power” Inter­net mar­ket­ing and Web inno­va­tion expert Joel Comm shows busi­nesses and mar­keters how to inte­grate Twit­ter into their exist­ing mar­ket­ing strate­gies to build a loyal fol­low­ing among Twit­ter mem­bers, expand aware­ness for their prod­uct or ser­vice and even han­dle neg­a­tive pub­lic­ity due to angry or dis­ap­pointed consumers.

The book also presents case stud­ies of com­pa­nies on the fore­front of the Twit­ter move­ment, to help you develop your own social net­work­ing strate­gies. “Twit­ter Power” is the result of exten­sive test­ing and par­tic­i­pa­tion in the social net­work­ing com­mu­nity and is a must-have for any busi­ness that wants to keep up with the social media movement.

You can buy this book on Ama­zon for $16.47 or less.

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8. Con­tent Nation: Sur­viv­ing and Thriv­ing as Social Media Changes Our Work, Our Lives, and Our Future

Dis­cover how social media com­mu­ni­ca­tions is chang­ing the con­tent provider indus­try in “Con­tent Nation: Sur­viv­ing and Thriv­ing as Social Media Tech­nol­ogy Changes Our Lives and Our Future”.  Devel­oped through a col­lab­o­ra­tive wiki, this book is a col­lec­tion of infor­ma­tion from social media experts and serves as an exam­ple of how social media impacts the way we pro­vide and receive con­tent.  You will learn how social media changes the way busi­nesses mar­ket prod­ucts and ser­vices, influ­ences how peo­ple inter­act with the gov­ern­ment and dic­tates how we com­mu­ni­cate with one another on a per­sonal level.

This book is rev­o­lu­tion­ary not only in its scope, but in the way it came to be. Through the wiki col­lab­o­ra­tion process, it evolved and devel­oped online at ContentNation.com—literally cre­ated by the social media it exam­ines. Hun­dreds of indi­vid­ual pub­lish­ers con­tributed to its con­tent. If you have sent an e-mail, voted in a Web poll, posted a video on YouTube, or sent a text mes­sage, you are part of “Con­tent Nation”. Wel­come to the evolution.

You can buy this book on Ama­zon for $22.49 or less.

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9. The Social Media Mar­ket­ing Book

Are you look­ing to take advan­tage of social media for your busi­ness or orga­ni­za­tion? With easy-to-understand intro­duc­tions to blog­ging, forums, opin­ion and review sites, and social net­works such as Twit­ter, Face­book and LinkedIn, this book will help you choose the best — and avoid the worst — of the social web’s unique mar­ket­ing opportunities.

“The Social Media Mar­ket­ing Book” guides you through the maze of com­mu­ni­ties, plat­forms and social media tools so you can decide which ones to use, and how to use them most effec­tively. With an objec­tive approach and clear, straight­for­ward lan­guage, Dan Zarrella, aka ‘The Social Media & Mar­ket­ing Sci­en­tist,’ shows you how to plan and imple­ment cam­paigns intel­li­gently, and then mea­sure results and track return on invest­ment. Whether you’re a sea­soned pro or new to the social web, this book will take you beyond the jar­gon to social media mar­ket­ing mastery.

This book will help you:

  • Make sense of this com­pli­cated envi­ron­ment with the help of screen­shots, graphs and visual explanations
  • Under­stand the his­tory and cul­ture of each social media type, includ­ing fea­tures, func­tion­al­ity and protocols
  • Get clear-cut expla­na­tions of the meth­ods you need to trig­ger viral mar­ket­ing successes
  • Choose the tech­nolo­gies and mar­ket­ing tac­tics most rel­e­vant to your cam­paign goals
  • Learn how to set spe­cific goals for your cam­paigns and eval­u­ate them accord­ing to key per­for­mance indicators

You can buy this book on Ama­zon for $13.59 or less.

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10. Social Media Met­rics: How to Mea­sure and Opti­mize Your Mar­ket­ing Investment

Whether you are sell­ing online, through a direct sales force, or via dis­tri­b­u­tion chan­nels, what cus­tomers are say­ing about you online is now more impor­tant than your adver­tis­ing. Social media is no longer a curios­ity on the hori­zon but a sig­nif­i­cant part of your mar­ket­ing mix.

While other books explain why social media is crit­i­cal and how to go about par­tic­i­pat­ing, “Social Media Met­rics” focuses on mea­sur­ing the suc­cess of your social media mar­ket­ing efforts. Suc­cess met­rics in busi­ness are based on busi­ness goals where fame does not always equate to fortune.

This book will help you determine:

  • Why striv­ing for more Twit­ter fol­low­ers or Face­book friends than the com­pe­ti­tion is a fail­ing strategy
  • How to lever­age the time and effort you invest in social media
  • How to con­vince those who are afraid of new things that social media is a valu­able busi­ness tool and not just a toy for the overly-wired

You can buy this book on Ama­zon for $16.47 or less.

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11. Groundswell

Cor­po­rate exec­u­tives are strug­gling with a new trend: peo­ple using online social tech­nolo­gies such as blogs, social net­work­ing sites, YouTube, pod­casts… to dis­cuss prod­ucts and com­pa­nies, write their own news and find their own deals.

There­fore, when con­sumers you’ve never met are rat­ing your company’s prod­ucts in pub­lic forums with which you have no expe­ri­ence or influ­ence, your com­pany is vul­ner­a­ble. In “Groundswell”, Char­lene Li and Josh Bernoff explain how to turn this threat into an opportunity.

“Groundswell” is based on analy­sis by For­rester Research. The book is filled with prac­ti­cal, data-based strate­gies for com­pa­nies that want to har­ness the power of social tech­nolo­gies like blogs, social net­works and YouTube. It fea­tures full case stud­ies, a com­plete road map for social strat­egy and data from around the world.

You can buy this book on Ama­zon for $19.77 or less.

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12. The New Influ­encers: A Marketer’s Guide to the New Social Media

The influ­ence of blog­gers, pod­cast­ers and users of other social media is pro­foundly dis­rupt­ing the main­stream media and mar­ket­ing indus­tries. Paul Gillin’s “The New Influ­encers” explores these forces, who these new influ­encers are, their goals and moti­va­tions, takes a look at the changes they have ini­ti­ated and offers strate­gies for mar­ket­ing within this dynamic new macrocosm.

“The New Influ­encers” explores:

  • Why social media are now so influ­en­tial in con­sumer decisions
  • The dif­fer­ences between tra­di­tional and new media
  • Inter­act­ing with those within the blogosphere
  • How to take advan­tage of this new medium
  • Guerilla mar­ket­ing on the Internet
  • The need for com­plete transparency
  • Strate­gies for both small and large businesses
  • Whether your com­pany or orga­ni­za­tion should start a blog

You can buy this book on Ama­zon for $11.53 or less.

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*Note 1: The descrip­tions that are under each book cover have been taken from the orig­i­nal sites or authors and have been slightly modified/reworded.

*Note 2: Part 3 will shortly fol­low and will include another 6 great books on Social Media.

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